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You find Black Belt Kids at 1603 West Commonwealth Avenue in Fullerton. As this martial arts studio readies itself for a grand opening celebration later this month, it ran into a problem: signage space. It is subletting the venue from another company that does not allocate space for any exterior signs. As you know, building signs bring in new customers and help existing ones to find you. What could this business do? Easy! Call us and talk about the design and installation of window graphics for its Fullerton martial arts studio.
We visited the location and took measurements of the glass panels. There were six tall and wide panes. The facility already had some artwork that our graphic artists could adapt for floor-to-ceiling length perforated vinyl. We suggested the use of the perforated material to allow clients on the inside to look out, which opens up the space visually. Customers on the outside see images of kids participating in martial arts training. They see the company’s name, logo, contact information, and website address.
Set against an off-white background, the corporate color palette is an integral portion of the brand message. We also treated the entrance door with the same setup. While this business may not have space for a building sign, it now has a venue with a sign that is larger than what most other neighbors display. Finding the location for newcomers to the school is now a snap.
There are various reasons why you might have a difficult time putting up signage. In some cases, the zoning department does not allow for the types of markers you prefer. In other situations, a lease agreement makes it impossible to put up the displays you would like. Even so, there are plenty of options still open to you.
Sometimes, building signs are tougher to put together than you might imagine. When you have tall windows but the zoning department will not allow for roof signage, relying on the glass panels to become your advertising and marketing messages makes sense. In other situations, creative solutions might include pylons or even floor graphics. Call us today to find out what we can do for your signage needs!