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We have collaborated with the friendly lift truck experts at Select Equipment on a number of occasions to provide the business with budget-friendly wrap designs for their fleet vehicle graphics. Just recently, we handled an adaptation of a graphics package for the company’s Ford Transit full-size van. When the business contacted us this time around, it was for another set of fleet graphics in Buena Park, CA.
The company had added a smaller version of the Ford Transit van to its fleet, and it needed to have a matching set of graphics installed. The management team knows about the impact mobile marketing makes on the consumer, and it wanted to have its powerful graphics package provide the brand communication for this vehicle, too. After measuring the new vehicle, we realized that the van’s smaller sides would challenge the skills of our graphic artists.
The partial wrap product that features the images needed to be tweaked so that it would look great and fully communicate the business’ brand message while preserving the clarity of the designs. Doing so was made a lot easier by our ability to access the other wraps from our files. We worked on the design’s resizing to get the proportions of the equipment image just right. Once we completed this task, we re-sized the lettering as well. The resulting mobile marketing package looks great and hits all the right notes.
Occasionally, clients ask us how to dress up their partial wraps or graphics packages. Even though their setups are optimized for great impact, the little extras have the potential of boosting the effectiveness of the marketing messages.
Our graphic artists appreciate the opportunity to design your fleet package from scratch, modify an existing package to suit the latest addition to your fleet, or work on package enhancements with optional lettering and graphics product. We can use graphics you already have or put together something new. Contact us today to schedule a design consultation!