Returning readers to our blog are undoubtedly familiar with the Ria brand. This money transfer giant operates a large number of locations all across the Southland. Besides that, there are agent stores. These are businesses that offer Ria Money Transfer services as an adjunct to their regular retail operations. Just recently, we installed perforated window graphics for one such business. Now, we did two more.
Ria works with agent stores to assist with the advertising of its services and products. It offers them free graphics for marketing. In the process, the stores grow their money transfer revenues. We used the specs we already had on file to create the perforated window graphics. These products allow employees to see out while customers on the outside only see the advertising.
We laminated the products with an optically transparent covering to protect them from the UV rays of the sun. Similarly, the laminate makes the graphics easy to clean, which keeps them looking like new for longer. Now, these window graphics contribute to the professional pizzazz of the storefronts.
Many stores no longer use their windows to display products. After numerous configuration changes to storefront spaces, the windows are more of a liability than an asset. However, the use of window graphics changes this perception. You are now able to use the windows for advertising purposes on a much grander scale.
For instance, consider the use of whole-pane window wraps that use the entirety of the glass surface. In the process, you turn the glass into a banner. When you rely on perforated vinyl, you still enjoy the sunshine and the ability to look outside. However, you can cut down considerably on the heat that the sun typically sends into your space.
When you are looking to the windows as vehicles for accent marketing, consider them as graphics display options. You might feature vignettes, photographs of your most popular brands or goods, or present artistic renditions of the types of products you sell. No matter which option you select, these displays catch the attention of passersby, which can boost the foot traffic that you receive on any given day.
The trick to designing the right set of graphics is to consider the storefront’s current marketing operations. Unless you are changing to a window graphics presentation alone, the graphics have to fit in with what you already have. If you are unsure how to strike this balance, our artist can help.
Discuss your advertising goals and branding needs with this specialist. We produce sketches that show you the options open to you. If you already have graphics on hand, we can use them. If you do not, we help you find the right stock images or design something from the ground up. Similarly, we assist you with sizing the products so that they become visually attractive and fit in perfectly with the venue’s overall window proportions. And, our team are 3M Preferred Vinyl Graphics Installers!
When you contact us today, we can set up the design appointment!