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Located at 14740 Ramona Avenue in Chino, Creative Bus Sales (CBS) specializes in new and used vehicles. This dealership also carries a variety of school buses, RV 5th wheels, and wheelchair-accessible transportation solutions. In the past, we did etched window lettering for this company. Now, the business called us back to design, manufacture and install six pole banners.
After consulting with the client, we created six products that measure three feet in width and ten feet in height. During the manufacture, we reinforced the pole pockets to support the banner material and minimize the possibility of tears or rips. These banners show off the company’s color scheme, logo, name and some product information. After installing the products to the light poles on the dealership’s property, the client was so happy with the result that we will shortly receive another order for additional banners that the company intends to display at its Arizona and Florida locations.
Pole banners offer several advantages to companies that include them in their advertising displays. For starters, they allow for a repetitive logo presentation, which usually addresses motorists. Spaced all along a business’s property, this marketing tool permits the creation of name awareness as well as brand recognition. The trick here is the customization of the product.
Rather than showing off lengthy messages as other banners might, the pole flag usually only displays a one or two-word message, an image, or an expression. These signs are designed to pique a consumer’s curiosity. For example, CBS now displays a banner that says “Creative RV.” Without context, it is difficult for a passerby to understand what this means. As a result, a curious consumer may visit the dealership just to find out more. In so doing, the staff can convert the shopper into a buyer.
There are several excellent display options for pole banners.
If we have inspired you to give pole banners in Orange County, CA, another look, contact our graphic artists for assistance.