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Do you remember Options for Youth? We put together window graphics for the school in Bellflower. Let’s take a closer look at window graphics for storefronts in Los Angeles County, and why they work.

The client decided to use window graphics to engage parents and prospective students. These die-cut decals introduced the school’s brand and urged action: parents were encouraged to enroll during the school’s enrollment period. After treating the window glass in Bellflower, we also put together window graphics and decals in Compton.

Retailers are discovering that displaying messages on exterior-facing windows can turn heads and boost customer engagement with the brand. How is this possible?
Notice how our client’s main message consists of lettering spelling out “Now Enrolling.” Supporting messages are presented as decals, each containing one idea. Examples include “Workforce Readiness” and “Flexible Schedule.” To boost the attention-getting nature of this medium, the client opted for presenting these ideas in a limited variety of colors (all of which are brand colors).

Q: What should you consider when planning a window display?
A: When planning a window display, focus on one central message. Use smaller decals to support the message or call to action. While color is a sure attention-getter, adding too much can be distracting.
Q: Why are window graphics important?
A: Window graphics are important because they help attract the attention of customers. A curious customer easily becomes a first-time shopper.
Q: How often should you change a window display?
A: Change a window display if your business has seasonal offers or the information becomes outdated. If the information remains the same, keep the display as is for the life of the vinyl.
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